Just a quick alert: Poynter Institute will be hosting a live webinar called Social Networks: The New Architecture of the Web. Paul Gillin, a content marketing consultant, will lead this virtual class, which will explain:
- Why online “friends” are the foundation of social networks’ appeal
- How trusted sources are migrating from mass media to friends’ networks
- From examples of news organizations that are leveraging social networks to extend their influence
- What newspapers can do right now to tap into emerging communities
The webinar is scheduled for April 14, 2-3 p.m. The cost is $24.95.